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Elvis Presley
Elvis Presley may be the single most important figure in
American 20th-century popular music. Not necessarily the best, and
certainly not the most consistent. But no one could argue that he was not the
musician most responsible for popularizing rock & roll on an international
level. Viewed in cold sales figures, his impact was phenomenal. Dozens upon
dozens of international smashes from the mid-'50s to the mid-'70s, as well as
the steady sales of his catalog and reissues since his death in 1977, may make
him the single highest-selling performer in history. More important from a music
lover's perspective, however, are his remarkable artistic achievements.
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Presley
was not the very first White man to sing rhythm and blues; Bill
Haley predated him in that regard, and there may have been others as well.
Elvis was certainly the first, however, to assertively fuse country and blues
music into the style known as rockabilly. While rockabilly arrangements were the
foundations of his first (and possibly best) recordings, Presley could not have
become a mainstream superstar without a much more varied palette that also
incorporated pop, gospel, and even some bits of bluegrass and operatic schmaltz
here and there. His 1950s recordings established the basic language of rock and
roll; his explosive and sexual stage presence set standards for the music's
visual image; his vocals were incredibly powerful and versatile. Unfortunately,
to much of the public, Elvis is more icon than artist. |
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Innumerable bad Hollywood
movies, increasingly caricatured records and mannerisms, and a personal life
that became steadily more sheltered from real-world concerns (and steadily more
bizarre) gave his story a somewhat mythic status. By the time of his death, he'd
become more a symbol of gross Americana than of cultural innovation. The
continued speculation about his incredible career has sustained interest in his
life, and supported a large tourist/entertainment industry, that may last
indefinitely, even if the fascination is fueled more by his celebrity than his
music. Born to a poor Mississippi family in the heart of Depression, Elvis had
moved to Memphis by his teens, where he absorbed the vibrant melting pot of
Southern popular music in the form of blues, country, bluegrass, and gospel.
After graduating from high school, he became a truck driver, rarely if ever
singing in public. Some 1953 and 1954 demos, recorded at the emerging Sun label
in Memphis primarily for Elvis' own pleasure, helped stir interest on the part
of Sun owner Sam Phillips. In mid-1954, Phillips, looking for a White singer
with a Black feel, teamed Presley with guitarist Scotty
Moore and bassist Bill
Black. Almost by accident, apparently, the trio hit upon a version of an Arthur
Crudup blues tune, "That's All Right Mama," that became Elvis'
first single. Elvis' five Sun singles pioneered the blend of R&B and C&W
that would characterize rockabilly music. For quite a few scholars, they remain
not only Elvis' best singles, but the best rock and roll ever recorded. Claiming
that Elvis made blues acceptable for the White market is not the whole picture;
the singles usually teamed blues covers with country and pop ones, all made into
rock and roll (at this point a term that barely existed) with the pulsing beat,
slap-back echo, and Elvis' soaring, frenetic vocals. "That's All Right
Mama," "Blue Moon of Kentucky," "Good Rockin' Tonight,"
"Baby Let's Play House," and "Mystery Train" remain core
early rock classics. |
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The singles sold well in the Memphis area immediately, and
by 1955 were starting to sell well to country audiences throughout the South.
Presley, Moore,
and Black hit
the road with a stage show that grew ever wilder and more provocative, Elvis'
swiveling hips causing enormous controversy. The move to all-out rock was
hastened by the addition of drums. The last Sun single, "I Forgot to
Remember Forget"/"Mystery Train," hit #1 on the national country
charts in late 1955. Presley was obviously a performer with superstar potential,
attracting the interest of bigger labels and Colonel Tom Parker, who became
Elvis' manager. In need of capital to expand the Sun label, Sam Phillips sold
Presley's contract to RCA in late 1955 for $35, 000 -- a bargain, when viewed in
hindsight, but an astronomical sum at the time. This is the point where musical
historians start to diverge in opinion. For many, the whole of his subsequent
work for RCA -- encompassing over 20 years -- was a steady letdown, never
recapturing the pure, primal energy that was harnessed so effectively on the
handful of Sun singles. |
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Elvis, however, was not a purist. What he wanted, more
than anything, was to be successful. To do that, his material needed more of a
pop feel; in any case, he'd never exactly been one to disparage the mainstream,
naming Dean Martin
as one of his chief heroes from the get-go. At RCA, his rockabilly was leavened
with enough pop flavor to make all of the charts, not just the country ones. At
the beginning, at least, the results were hardly any tamer than the Sun sessions.
"Heartbreak Hotel," his first single, rose to #1 and, aided by some
national television appearances, helped make Elvis an instant superstar. "I
Want You, I Need You, I Love You" was a #1 follow-up; the double-sided
monster "Hound Dog"/"Don't Be Cruel" was one of the
bigest-selling singles the industry had ever experienced up to that point.
Albums and EPs were also chart-toppers, not just in the U.S., but throughout the
world. The 1956 RCA recordings, while a bit more sophisticated in production and
a bit less rootsy in orientation than his previous work, were still often
magnificent, rating among the best and most influential recordings of early rock
and roll. Elvis' (and Colonel Parker's) aspirations were too big to be limited
to records and live appearances. |
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By late 1956, his first Hollywood movie, Love
Me Tender, had been released; other screen vehicles would follow in the next few
years, Jailhouse Rock
being the best. The hits continued unabated, several of them ("Jailhouse
Rock," "All Shook Up," "Too Much") excellent, and often
benefiting from the efforts of top early rock songwriter Otis
Blackwell, as well as the emerging team of Jerry
Leiber-Mike
Stoller. The
Jordanaires added both pop and gospel elements with their smooth backup vocals. Yet worrisome signs were creeping in. The
Dean
Martin influence began rearing his head in smoky, sentimental ballads such
as "Loving You"; the vocal swoops became more exaggerated and
stereotypical, although the overall quality of his output remained high. And
although Moore
and Black
continued to back Elvis on his early RCA recordings, within a few years the
musicians had gone their own ways. Presley's recording and movie careers were
interrupted by his induction into the Army in early 1958. There was enough
material in the can to flood the charts throughout his two-year absence (during
which he largely served in Germany). When he re-entered civilian life in 1960,
his popularity, remarkably, was at just as high a level as when he left. One
couldn't, unforunately, say the same for the quality of his music, which was not
just becoming more sedate, but was starting to either repeat itself, or opt for
operatic ballads that didn't have a whole lot to do with rock. Elvis' rebellious,
wild image had been tamed to a large degree as well, as he and Parker began
designing a career built around Hollywood films. Shortly after leaving the Army,
in fact, Presley gave up live performing altogether for nearly a decade to
concentrate on movie-making. The films, in turn, would serve as vehicles to both
promote his records and to generate maximum revenue with minimal effort.
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For the
rest of the '60s, Presley ground out two or three movies a year that, while
mostly profitable, had little going for them in the way of story, acting, or
social value. While there were some quality efforts on Presley's early '60s
albums, his discography was soon dominated by forgettable soundtracks, mostly
featuring material that was dispensable or downright ridiculous. In time he
became largely disinterested in devoting much time to his craft in the studio.
The soundtrack LPs themselves were sometimes filled out with outtakes that had
been in the can for years (and these, sadly, were often the highlights of the
albums). There were some good singles in the early '60s, like "Return to
Sender"; once in a while there was even a flash of superb, tough rock, like
"Little Sister," or "(Marie's the Name) His Latest Flame."
But by 1963 or so there was little to get excited about, although he continued
to sell in large quantities. The era spanning, roughly, 1962-67 has generated a
school of Elvis apologists, eager to wrestle any kernel of quality that emerged
from his recordings during this period. They also point out that Presley was
assigned poor material, and assert that Colonel Parker was largely responsible
for Presley's emasculation. True to a point, but on the other hand it could be
claimed, with some validity, that Presley himself was doing little to rouse
himself from his artistic stupor, letting Parker destroy his artistic
credibility without much apparent protest, and holing up in his large mansion
with a retinue of yes-men that protected their benefactor from much day-to-day
contact with a fast-changing world. |
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The Beatles, all big Elvis fans, displaced Presley as the biggest rock act in
the world in 1964. What's more, they did so by writing their own material and
playing their own instruments -- something Elvis had never been capable of, or
particularly aspired to. They, and the British and American groups the
Beatles influenced, were not shy about expressing their opinions,
experimenting musically, and taking the reins of their artistic direction into
their own hands. The net effect was to make Elvis Presley, still churning out
movies in Hollywood as psychedelia and soul music became the rage, seem
irrelevant, even as he managed to squeeze out an obscure Dylan
cover ("Tomorrow is a Long Time") on a 1966 soundtrack album. By 1967
and 1968, there were slight stirrings of an artistic reawakening by Elvis.
Singles like "Guitar Man," "Big Boss Man," and "U.S.
Male," though hardly classics, were at least genuine rock and roll that
sounded better than much of what he'd been turning out for years. A 1968
television special gave Presley the opportunity he needed to reinvent himself as
an all-out leather-coated rocker, still capable of magnetizing an audience, and
eager to revisit his blues and country roots. |
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The 1968 album Elvis In Memphis
was the first LP in nearly a decade in which Presley seemed cognizant of current
trends, as he updated his sounds with contemporary compositions and touches of
soul to create some reasonably gutsy late '60s pop-rock. This material, and 1969
hits like "Suspicious Minds" and "In the Ghetto," returned
him to the top of the charts. Arguably, it's been overrated by critics, who were
so glad to have him singing rock again that they weren't about to carp about the
slickness of some of the production, or the mediocrity of some of the
songwriting. But Elvis' voice did sound good, and he returned to live
performing in 1969, breaking in with weeks of shows in Las Vegas. This was
followed by national tours that proved him to still be an excellent live
entertainer, even if the exercises often reeked of show-biz extravaganza. (Elvis
never did play outside of North America and Hawaii, possibly because Colonel
Parker, it was later revealed, was an illegal alien who could have faced serious
problems if he traveled abroad.) Hollywood was history, but studio and live
albums were generated at a rapid pace, usually selling reasonably well, although
Presley never had a Top Ten hit after 1972's "Burning Love." Presley's
1970s recordings, like most of his '60s work, are the focus of divergent
critical opinion. Some declare them to be, when Elvis was on, the equal of
anything he did, especially in terms of artistic diversity.
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It's true that the
material was pretty eclectic, running from country to blues to all-out rock to
gospel (Presley periodically recorded gospel-only releases, going all the way
back to 1957). At the same time, his vocal mannerisms were often stilted, and
the material -- though not nearly as awful as that '60s soundtrack filler --
sometimes substandard. Those who are not serious Elvis fans will usually find
this late-period material to hold only a fraction of the interest of his '50s
classics. Elvis' final years have been the subject of a cottage industry of
celebrity bios, tell-alls, and gossip screeds from those who knew him well, or
(more likely) purported to know him well. Those activities are really beyond the
scope of a mini-bio such as this, but it's enough to note that his behavior was
becoming increasingly instable. His weight fluctuated wildly; his marriage broke
up; he became dependent upon a variety of prescription drugs. Worst of all, he
became isolated from the outside world except for professional purposes (he
continued to tour until the end), rarely venturing outside of his Graceland
mansion in Memphis. Colonel Parker's financial decisions on behalf of his client
have also come in for much criticism. |
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On August 16, 1977, Presley was found dead
in Graceland. The cause of death remains a subject of widespread speculation,
although it seems likely that drugs played a part. An immediate cult (if cult is
the way to describe millions of people) sprang up around his legacy, kept alive
by the hundreds of thousands of visitors that make the pilgrimage to Graceland
annually. Elvis memorabilia, much of it kitsch, is another industry in his own
right. Dozens if not hundreds make a comfortable living by impersonating the
King in live performance. And then there are all those Elvis sightings, reported
in tabloids on a seemingly weekly basis. Although Presley had recorded a mammoth
quantity of both released and unreleased material for RCA, the label didn't show
much interest in repackaging it with the respect due such a pioneer. Haphazard
collections of outtakes and live performances were far rarer than budget
reissues and countless repackagings of the big hits. In the CD age, RCA finally
began to treat the catalog with some of the reverence it deserved, at long last
assembling a box set containing nearly all of the 1950s recordings. Similar,
although less exciting, box sets were documenting the 1960s, the 1970s, and his
soundtrack recordings. And exploitative reissues of Elvis material continue to
appear constantly, often baited with one or two rare outtakes or alternates to
entice the completists (of which there are many). In death, as in life, Presley
continues to be one of RCA's most consistent earners. Fortunately, with a little
discretion, a good Elvis library can be built with little duplication, sticking
largely to the most highly recommended selections below.
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